Author: Elliot Preece

New research has unveiled the most popular celebrity alcohol brands, with Kendall Jenner’s 818 Tequila securing the top spot. The tequila achieved an impressive index score of 95.4. This analysis aimed to determine which brands have captured the most attention in 2024 with a total index score out of 100.. Celebrity alcohol brands have seen a significant rise in popularity in recent years. According to SOMM TV, the number of such brands surged from fewer than 40 in 2018 to 350 in 2022—a nearly 800% increase. Additionally, data from Unite Hospitality shows that consumers pay an average of 73% more…