Elevating Global Shopping Experiences
Cainiao Group, a leader in global e-commerce logistics, is set to enhance its delivery capabilities ahead of the highly anticipated 11.11 Global Shopping Festival. This strategic expansion aims to provide customers with an improved shopping experience that mirrors local delivery services, ensuring seamless access to products during peak shopping periods. With the rise of online shopping, particularly during major sales events, Cainiao is committed to ensuring its logistics network meets the demands of consumers and merchants alike.
Expanded Global Reach
With the launch of a new discounted shipping service, Cainiao now reaches 36 countries, allowing small to medium-sized businesses to enjoy reduced logistics costs ranging from 15-30%. This initiative is designed to empower merchants by making international shipping more affordable, fostering growth and competitiveness in the global market. For long-distance routes, such as those servicing Mexico, businesses can expect savings exceeding 50%. This significant reduction in logistics costs will enable businesses to reinvest in their operations, enhancing their product offerings and customer service capabilities.
Specialized Freight Solutions
Cainiao has also introduced specialized freight solutions tailored for items that require careful handling. These services are now available in 53 countries and utilise a combination of air, rail, and truck transport to accelerate international shipping. Furthermore, an upgraded oversized item shipping service addresses the needs of bulky goods, now covering 11 countries, including regions across Europe, the Americas, Australia, and South Korea. Real-time logistics tracking is conveniently accessible via the AliExpress app, ensuring merchants and customers stay informed throughout the shipping process, enhancing transparency and trust.
Strengthening Logistics Infrastructure
To support the anticipated surge in order volumes during the shopping festival, Cainiao is reinforcing its logistics infrastructure. The company operates more than 40 overseas warehouses and cross-border sorting centres, currently undergoing stocking enhancements in partnership with AliExpress. In anticipation of increased demand, Cainiao is temporarily boosting its warehouse workforce and expanding processing capabilities within its extensive network of Choice Warehouses and first-mile distribution centres. This robust infrastructure ensures that orders are processed efficiently and dispatched promptly.
In addition, logistics teams across Europe, the Americas, and Asia are ramping up efforts to establish additional global supply centres and dedicated fleets. This proactive approach ensures timely restocking and efficient transportation, enabling Cainiao to manage customer demands effectively.
Securing Premium Shipping Resources
To further optimise air freight capabilities, Cainiao has secured premium shipping resources tailored to key markets well in advance of the shopping festival. This strategy provides flexible cargo solutions that facilitate smooth deliveries during busy promotional periods, ensuring customers receive their orders promptly and without disruption.
Empowering Global Merchants
As a leading logistics provider in the global e-commerce landscape, Cainiao harnesses its vast experience and in-depth understanding of e-commerce trends to effectively manage significant increases in volume during major shopping events. The company’s efforts to expand local delivery networks in critical markets, such as Hong Kong, Spain, and France, are pivotal in empowering global merchants and brands. By enhancing delivery efficiency and reducing operational costs, Cainiao equips businesses to remain competitive in the fast-paced international marketplace, ensuring that both consumers and merchants can fully enjoy the benefits of the 11.11 Global Shopping Festival.
